Most
clients want the sort of lawyer who cares
about the outcome of their case. Unfortunately, virtually every
lawyer can lay claim to that description.
Many
law firms keep saying they "care" for their clients’
welfare, but what does that even mean? The word has different
meanings depending on the context. If your law firm really cares,
does it deliver the results for the value as advertised? Why not
simply say that you're a law firm that cares about results for value?
That should sound more acceptable and realistic.